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Volume 6, Issue 6     
In This Issue:

  Apple’s latest fruits
  The narcissistic CEO
  How to get fired like a man
  Private vs. Public
  Dollars and Sense
  Instant Messenger etiquette
  Going down the talent drain
  2 small businesses that thrive in a Wal-Mart world
  The power of philanthropy
  100 Fastest-Growing companies
  Negotiating when the rules suddenly change
  Are we ready for Self-Management?
  On managing with Bobby Knight and “coach K”
  The compensation game
  What could bring Globalization down?
  How to become a great media spokesperson
  Satisfying the 10 cravings of a new generation of customers
  Connecting with customers
  What M&A banker would rather I would not write
  The best golf courses (you probably never heard of)
  Waistlines expanding in 31 States


Apple’s latest fruits

Apple Computer Chief Executive Steve Jobs made a few out-of-character moves as he unveiled a slate of new products on Sept. 12. For starters, he left the trademark black mock turtleneck at home, instead donning a black button-down. The real shocker, though, was Apple's decision to tout a product months before it's due to hit the market. Of course, there were the unsurprising announcements, starting with an overhaul of the iPod family of digital music players. Then there was the long-rumored movie download service—essentially an enhancement to Apple's iTunes store. But then Apple (AAPL) made what can only be called a highly unusual move for a company that forbids employees from even speculating publicly about forthcoming products. Jobs unveiled the iTV, a product he's hoping will bridge the chasm between those movie downloads and the TV set in the living room. Thing is, it won't be available until early 2007. When released, it will sell for $299...
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The Narcissistic CEO

What do Bill Gates, Osama bin Laden and Henry Ford all have in common? Answer: their desire to change the world, albeit in bin Laden's case it's not for the betterment of humankind. The desire to change the system is a defining element of narcissism. And while it can be inspirational to work for someone like that, interacting with a narcissist CEO can be torture. Don't expect praise. Get used to hearing the word "I." And be able to take lots of harshly worded criticism. There is always the option of avoiding a narcissistic CEO, but these days that will prove difficult. Narcissism is virtually a requirement to become head of a company. That's because narcissists tend to like drama. They are attracted to big change and risk. Investors expect substantial returns and want their CEOs to take risks to deliver them. "It used to be that CEOs weren't asked to do extreme things," says Don Hambrick, who along with Arijit Chatterjee, both professors at Penn State University, developed a test to determine whether a CEO is narcissistic and to what degree. "They changed the rules so as to encourage more extremism, more flamboyance, go-for-broke types." Do the names Steve Jobs, Larry Ellison and Bernie Ebbers ring a bell? Each of them produced results. But getting there wasn't easy--for their employees...
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How To Get Fired Like A Man

Forced out of her Hewlett-Packard CEO role, Carly Fiorina, America's most powerful businesswoman walked away with a severance package totaling more than $21 million, plus millions more in stock options, salary and bonuses. She's not the only savvy female business leader packing a golden parachute. Edna Morris negotiated a rich bounty before taking the helm as president of America's largest seafood restaurant chain, Red Lobster. After the Orlando, Florida-based company hit rough seas, she was forced to abandon ship. While other women might have lost their bearings, Morris, now executive director of the James Beard Foundation, tells PINK magazine her financial package allowed her to float for months while she considered her next move. "You owe it to yourself to negotiate an appropriate package," says Morris. "It enables you to move forward to find exciting possibilities where you can make the difference you want to make in the world." Here are six golden rules to remember when you approach the negotiation table, according to Kathleen Dahlberg, a former top-level executive at BP, Amoco, Viacom and Burger King Corporation, and president of Open Vision, which provides insight to technology-based companies...
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Private Vs. Public

Until recently, the term "Dunkin' Donuts" was just a sleepy Northeast chain with hardly any stores west of Pennsylvania. With relatively low prices and a limited menu with mass appeal, it was the working man’s Starbucks. But lately Dunkin' Brands, which was recently sold off by its publicly traded parent company to a trio of private equity firms, has begun reformulating itself into a venti-sized global contender. In the next ten years, Dunkin', which also owns Baskin-Robbins and Togo's sandwich shop, plans to triple the size of its U.S. division, from 5,000 stores to 15,000 stores. A pilot program at some outlets is pairing new sandwiches and heartier fare alongside the usual doughnut offerings. And the company is expanding its presence in Asia, a move that would have been difficult in November 2005, when Dunkin' Brands was a neglected division of the French multinational Pernod Ricard SA. Going private made all the difference, says Dunkin’ Brands CEO Jon Luther. "We can invest in that market without having to worry about quarterly earnings," he says. For Luther, going private was a no-brainer. His fellow CEOs seem to agree. So far this year, about $200 billion has flowed into private equity buyouts of public firms in the U.S., according to Thomson Financial. That compares with $129 billion for all of 2005. For CEOs, going private allows an escape from the twin pressures of quarterly earnings and the Sarbanes-Oxley Act’s crushing compliance regulations. But is private equity ownership that much less onerous than being publicly traded? For managers, the advantages of going private are no longer as clear as they once were...
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Dollars And Sense

EXECUTIVE COMPENSATION
SEC: Show Us The Money
The notion of "a fair day's pay for a fair day's work," articulated by President Roosevelt nearly seven decades ago, actually has its origins in the Bible, Deuteronomy 24:14-15. Today, the concept is ingrained in our capitalist system. But when it comes to applying this maxim to executive compensation, there's an enormous disconnect between Main Street and Wall Street To some, paying executives multimillions of dollars can't possibly constitute "fair" pay when the minimum wage is computed in single-digits. There's little that can be done to educate those who hold this misguided notion. But senior executives and the directors only reinforce this negative view by creating their own compensation packages behind closed boardroom doors and only revealing them in the tiniest of print. As long as the process is murky and undisciplined, and results are opaque, executive compensation will continue to be a hot button issue. American companies almost uniformly mishandle compensation decisions, despite regulatory efforts...
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Instant Messenger Etiquette

Office communication just isn't what it used to be. For folks over 40, the following instant message may look like nothing more than gobbledygook: "#s look gd… lnch @ 1/ back l8r." But for younger employees, it's just simple shorthand for: "The numbers look good. I'm leaving for lunch at 1 p.m., and I'll be back later. "Instant messaging isn't just a new technology, it's also a new language. One that's especially easy to over rely on, misinterpret and misuse. That goes for co-workers of all ages. The recent crop of grads, those born in the early 1980s, a.k.a Generation Y, has marched boldly into the adult workforce over the past four years. They've brought with them a set of technological tools that makes fax machines, voice mail and spreadsheet software look positively quaint. They've grown up with scanning, text messaging and Googling, and they're not about to stop once they've hit the working world. Nor should they. Those skills are big assets when it comes to multi-tasking and productivity. But they're also a nightmare for many of their bosses, those over 35 who understand that while technology is a useful tool, it doesn't replace relationship building as a primary means for doing business. Today's bosses can't understand why their young recruits, for all their brains and technical acumen, hardly ever come over and actually talk to them...
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Going down the talent drain

Dave Calhoun left GE for a package valued at $100 million
CEOs leaving at record pace
Challenger, Gray & Christmas, Inc. reports that 2006 could be a record year for CEO exits.
Public companies are losing execs to deep-pocketed private firms. Want to know how badly corporate directors are hurting their shareholders by bungling CEO pay? Consider a story that has captured the fancy of the business press: the tale of Dave Calhoun, America's hottest executive and a man who should be the highly paid CEO of a U.S. public company, but isn't. Calhoun was a GE vice chairman and the most lusted-after managerial star who wasn't already a CEO, as we told you earlier this year (see "Star Power"). Headhunters couldn't leave him alone. Only he knows how many offers of top-tier CEO jobs he turned down, but they were numerous and included Boeing's. Finally, inevitably, he got an offer worth taking and in mid-August said yes. But here's what didn't happen. He didn't take the helm of a giant publicly traded company, which is what everyone expected him to do. Instead he left the world's most admired corporation, where he was running businesses with $40 billion of revenue, to become CEO of a privately held Dutch outfit called VNU, which owns the A.C. Nielsen research business, Billboard magazine, the Hollywood Reporter, and other media properties. Total revenues: about $4 billion...
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2 small businesses that thrive in a Wal-Mart World

Brian Rosen's grandfather Sam started the company nearly 60 years ago as a small saloon.
David and Goliath tales illustrate how family businesses can succeed against the Wal-Marts and Best Buys of the world. Brian Rosen's grandfather, Sam, started Sam's Saloon in the 40s and it has since become Sam's Wines & Spirits, the single leading beverage retailer in the world. Today, Rosen and his brothers run the well-known wine and liquor store in Chicago, which has evolved into a 33,000 square-foot superstore sandwiched between Costco, Cost Plus, Trader Joe's and Whole Foods. We're right in the battleground," said Rosen.But despite the stiff competition, Sam's has not only survived but thrived. It currently generates $70 million in sales a year. With employees trained in viniculture, Rosen says customers come back to Sam's because...
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The power of philanthropy

Bill Gates has the money. But no one motivates people and moves mountains like Bill Clinton. He's even got Rupert Murdoch onboard. A look at how the former President has borrowed from the business world to fight HIV/AIDS in Africa and other scourges. When the black SUV crested the hill and stopped near a cluster of low buildings in the desolate Rwandan village of Rwinkwavu, a crowd of people cheered and the cameras started to roll. Showtime. Paul Kagame, the tall, cave-chested President of Rwanda, alighted from the driver's seat, and Bill Clinton, thinner than he used to be and ruddy in a brightly checked shirt, emerged from the passenger's side. They were there to visit a hospital that treats people with HIV/AIDS, and Clinton was ... still Clinton. The former President was midway through a nine-day, seven-country African sprint meant to showcase the work of his William J. Clinton Foundation: conferring with the American ambassador to Chad at 5 A.M. on a runway in N'Djamena; talking politics with reporters in a Johannesburg hotel until his eyes, which these days have deep-black half-moons under them, were bleary; celebrating Nelson Mandela's 88th birthday; launching a development initiative in Malawi with President Bingu Wa Mutharika; and visiting a clinic with Bill and Melinda Gates in Lesotho, where Clinton was knighted last year...
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100 Fastest-Growing Companies

And the winners are...
The supercharged performers on Fortune's annual list have the strongest three-year sales, profit and stock growth. This year, they include:
• Hansen Natural • Netflix
• Yahoo • Celgene
• Psychiatric Solutions • Children's Place
• Urban Outfitters • ConocoPhillips
• Genentech • Toll Brothers

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Negotiating When the Rules Suddenly Change

“NHL general managers who were willing to delegate would have been better positioned to see the big picture.”
How can you negotiate when the rules suddenly change, and no one knows whether your particular market is headed up or down? Regrouping from the cancellation of the 2004-2005 season due to failed labor negotiations, National Hockey League (NHL) teams and players faced this challenge in July 2005 when they radically restructured their collective bargaining agreement (CBA). The new CBA instituted a uniform cap (as well as a floor) on team payrolls. It also set maximums and minimums for individual contracts and declared many more players free agents, allowing them to sign with whatever team made the richest offer. Imagine that you're an NHL general manager. You have a month, at most, to fill your team's roster before training camp begins. What's your strategy? If you expect that your rivals will go on a spree and overspend for big-name players, it would be smart to sit back, protect your budget, and then scoop up the excess talent. But if the other owners move cautiously in this new terrain, it would be in your interest to aggressively sign stars before the market heats up. Either strategy carries risks. You wouldn't want to blow your budget on a few marquee players and have little left to round out the team. Then again, there's no point in holding lots of cash with no one worthwhile to spend it on. Conventional negotiation theory doesn't say much about how to craft and execute strategy in such dynamic markets. Assessing your walkaway point is useful in stable situations but less helpful if you don't know whether your options will get better or worse. It pays to look for strategic insight from contexts where uncertainty, risk, and change are the only constants. Military science, in particular, offers powerful lessons for negotiators, whether they are settling disputes or making deals. As it says in Warfighting: The U.S. Marine Corps Book of Strategy (Currency, 1995), "The very nature of war makes certainty impossible; all actions in war will be based on incomplete, inaccurate, or even contradictory information." Many negotiation scholars have shied away from drawing parallels to battlefield strategy, due to its associations with violence and brute force. In fact, contemporary theory of maneuver warfare is surprisingly nuanced and supple. Three axioms apply to negotiators who must cope in volatile environments...
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Are We Ready for Self-Management?

In the early 1990s, Taco Bell's management was faced with a dilemma. It wanted to create thousands of new locations, including stores and kiosks, at which its line of Mexican-themed products could be sold. At the same time, it was experiencing a shortage of capable managers in a fast-food industry known for low-paying management jobs. One part of the solution was to create fewer, higher-paying management positions. The other was to train thousands of entry-level workers at its stores to manage themselves. This enabled Taco Bell to assign one manager to several stores and to increase the "span of control" for area managers from ten or so units to several times that many. Under the "self-management" initiative, employees were trained and given new technology to enable them to hire, train, and supervise their new colleagues; manage the day-to-day inventory of the store; handle the resulting receipts; and deal with personnel problems themselves under the supervision of a "floating" manager responsible for several such stores. They received above-market pay, partially in the form of performance incentives. The result?...
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On Managing with Bobby Knight and "Coach K"

Is it better to be loved or feared?" Machiavelli asked. At Harvard Business School, Professor Scott Snook uses this classic quote to help students become more effective leaders. Using two of the most successful college basketball coaches in history—coaches with as divergent leadership practices as can be imagined—Snook asks students to confront their basic assumptions about human nature, motivation, and preferred styles of leading. Bobby Knight, also known as "The General," is the head coach at Texas Tech University. He's a fiery, in-your-face taskmaster who leads through discipline and intimidation, which some critics say goes too far. Knight was fired from a long career at Indiana University for grabbing a student, and prior to that he was filmed clutching one of his own players by the neck. And then there was the infamous incident during a game when Knight tossed a folding chair across the court to protest a referee's call. Mike Krzyzewski, also known as Coach K, leads the men's basketball program at Duke University. Instead of fear, Krzyzewski relies heavily on positive reinforcement, open and warm communication, and caring support. For Coach K, "It's about the heart, it's about family, it's about seeing the good in people and bringing the most out of them," says Snook. Different styles, yes, but the results are similar: After long careers, both have similar win-loss records for their teams and are acknowledged as top coaches in the collegiate ranks. So what do Knight and Krzyzewski tell us about leadership?...
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The Compensation Game

“In setting executive pay, directors have not been guided solely by the interests of shareholders.”
Confronting greater media scrutiny and an ever-increasing number of shareholder resolutions focusing on executive pay, Corporate America continues to support current pay practices as a product of "the market." Not too long ago, former Treasury Secretary John Snow defended the dramatic rise of executive pay over time as a product of efficient markets and argued that the increase merely reflects the growing marginal productivity of chief executives. Unfortunately, this standard defense reflects a broad misconception of both the CEO market and the nature of public concerns about executive pay. The idea that CEO compensation is driven by the invisible hand of market forces is a myth from which chief executives have long benefited. Like many other defenders of this phenomenon, Snow compared this trend to the soaring increase during this period in the compensation of other "stars," such as top baseball, basketball, and football players. Reports about the high pay of star athletes are often greeted with awe and approval rather than outrage. The rise of executive pay, its defenders claim, is no more problematic than the fact that, say, Red Sox slugger Manny Ramirez is paid much more than earlier stars like Ted Williams. But the process affecting the compensation of star athletes is quite different from the one that determines CEO compensation. A team executive negotiating with an athlete can be expected to be guided by the club's interests, while the player's agent is looking out for the client's demands. When independent buyers and sellers hammer out a transaction this way, the market's invisible hand is commonly expected to produce efficient arrangements. But in setting executive pay, as we document in our research, directors have not been guided solely by the interests of shareholders. Instead, they have had various economic incentives, reinforced by social and psychological factors, to go along with arrangements favorable to top managers...
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What Could Bring Globalization Down?

We could find ourselves swept into economic "de-globalization" by an international political crisis as our great-grandfathers were in 1914.
We tend to think of the forces of globalization as a permanent part of the landscape—but then perhaps they were thinking that way too in 1914, when a number of factors from an over-extended superpower to a rise in terrorism ushered in the First World War. Harvard professor Niall Ferguson believes that our current international economy has similarities to the economic dynamics of ninety years ago. Recently, Ferguson took time to expand upon the ideas expressed in his article "Sinking Globalization," which appeared in the March/April issue of Foreign Affairs. Ferguson teaches in the Business, Government and the International Economy unit of Harvard Business School and is a professor of history at Harvard University.

Cynthia Churchwell: What drew you to seek historical parallels with our current state of globalization?

Niall Ferguson: I am an historian who has long been preoccupied by the similarities between our own time and the pre-1914 period. That the years 1880–1914 were the "first age of globalization" is now quite a widely accepted idea among economic historians. The data on trade, capital flows, and migration certainly bear that out.

Q: When was the first age of globalization? Do you see the sinking of the Lusitania in 1915 as a benchmark for the beginning of the end of this first age of globalization?

A: To be absolutely precise about dating, I'd say it was from the moment the transatlantic cable was laid, which was in 1866, until the cutting of the cables to Germany, after war broke out in 1914. The Lusitania (which was sunk on May 7, 1915) is simply a good symbol for the end of this first age because so much had previously depended on safe navigation between New York and Europe...
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How to Become a Great Media Spokesperson

Very few of us are born with the natural talents to speak in soundbites. Keeping answers short and concise is very difficult and often nerve-wracking when a journalist is firing away with questions or a TV camera is pointing straight at you. Media interview techniques can be learned, however, and natural skills can always be fine-tuned. A professional media trainer can take you from being a good spokesperson to being a great one. You can become someone who easily engages an audience—whether a reporter from a national newspaper or 3,000 people at a major industry conference. Three classic examples of soundbites:
  • "Mr. Gorbachev, tear down this wall!" Ronald Reagan's call to the Soviet President to deconstruct the Berlin Wall in face of mounting social pressure.
  • "Houston, Tranquility Base here. The Eagle has landed." Words that instantly immortalized landing on the moon and symbolized success for the Apollo program.
  • "Read my lips: no new taxes." A pledge that became a key tenet of George H. W. Bush's 1988 presidential campaign...

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Satisfying the 10 Cravings of a New Generation of Consumers (Part 1 of 2)

Regardless of your career description or geography, it's a safe bet you've heard these headlines:
  • MySpace—the highly addictive online social networking venue dominated by teens and young adults—will soon give iTunes a run for its (considerable) money by selling digital songs from approximately 3 million independent bands.
  • The Chicago band OK Go ascended from relative anonymity to international fame at lighting speed and recently performed its song, "Here It Goes Again," at the MTV Video Music Awards. The group's funny, low-budget treadmill dance routine became one of the most popular videos on the YouTube Web site.
  • Women in dressing rooms nationwide are wriggling into skinny jeans this fall and asking themselves, "do these make my hips look big?" Previously the uniform of rockers and avant-garde artists, drainpipe denims have now hit suburban shopping malls from coast to coast.
It would be easy to dismiss these tidbits as random pieces of pop culture—merely passing trends, business moves, and marketing plans. But there's a very real code at work behind the headlines. There's a new group of renegade, passionate consumers who are changing the rules of the marketplace: Meet the Connected Generation. Baby Boomers may still hold the purse strings, but these savvy 18-40-year-olds are changing the way all of us do business. It doesn't matter whether you're a rock band, a fashion designer, a nonprofit organization, or a sporting goods outlet, you and your team need to understand what makes the Connected Generation tick...
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Connecting With Customers

The perennial cry of CEOs around the globe is that understanding what customers need and want and delivering on it is their A-1 mission. Yet customers are having a harder time than ever getting service from the companies they do business with, regardless of how much they spend or how long they’ve been customers. Recent research validates the pain customers are in:

According to a report from Datamonitor, 86 percent of 3,200 U.S. and European consumers surveyed say their trust in corporations has declined in the past five years.
  • Almost every U.S. consumer surveyed (96 percent) had a negative service experience in the past year, with 80 percent subsequently severing the relationship, according to the Customer Experience Report, a study published by Harris Interactive and RightNow Technologies.
  • Zenith Research reports 92 percent of retail organizations have a customer service rating of 70 percent or worse.
  • Customers are turning to gripe websites such as www.ripoffreport.com, www.planetfeedback.com and www.gethuman.com actively, loudly and in great numbers.
For many CEOs, a frenzied awareness of a problem leads to an even more frenzied approach to solutions. As internal leaders report and recommend customer actions separately, CEOs react to the random issues landing at their feet. At one highly regarded financial services company, for example, marketers charged with improving customer loyalty sold their CEO on a customer assistance program that involved up-selling and cross-selling customers who called in for service help regardless of who they were, why they were calling or how profitable or loyal they were...
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What M&A Banker Would Rather I Not Write

Methods that manipulate CEOs to pay more. If you are a CEO, you were my target. For more than 10 years, I ran a firm whose business was to sell small- and medium- sized companies, and to sell them for the very highest possible prices. During that time, we closed over 1,200 M&A transactions, and when we sought prime candidates to pay the most money, corporate buyers were almost always at the top of our hit lists. One business owner complained to me that we had not valued his company for “more than it was really worth.” He wasn’t being funny: My company had a reputation—among corporate buyers not always a good one—of asking and often getting high prices for its sell-side clients. How did our M&A dealmakers cajole or coerce tough-minded, market-hardened CEOs to shell out top dollar, sometimes paying more for the business than it was “really worth”? What were our techniques? Our tricks? Though I may face disfellowship from the High Church of M&A Bankers, I’m going to reveal the M&A secrets of the inner sanctum: how top dealmakers manipulate CEOs to get them to pay too much. Here’s what M&A bankers do to you...
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The Best Golf Courses (You’ve Probably Never Heard About)

They don’t have the name recognition of Pine Valley or Pebble Beach. And most golfers couldn’t tell you who laid them out or where they are located. But to the cognoscenti, they are some of the finest courses in the land—artfully designed, wonderfully conditioned and pure joy to play. They are hidden gems in the truest sense of the words, and their relative obscurity only enhances their value. Chief Executive sought to identify the 10 best golf courses you probably never heard of in the U.S., and the results are detailed in the following list. The first five are private layouts with limited access (which means you likely need a member to agree to host you to have any chance of getting on), while the second includes those open to the public...
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Waistlines keep expanding in 31 states

The gravy train — make that the sausage, biscuits and gravy train — just kept on rolling in most of America last year, with 31 states showing an increase in obesity. Mississippi continued to lead the way. An estimated 29.5 percent of adults there are considered obese. That’s an increase of 1.1 percentage points when compared with last year’s report, which is compiled by Trust for America’s Health, an advocacy group that promotes increased funding for public health programs. Meanwhile, Colorado remains the leanest state. About 16.9 percent of its adults are considered obese. That mark was also up slightly from last year’s report, but not enough to be considered statistically significant...
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