Business2Community Business2Community https://www.businesswatchnetwork.com/rss en-us Cut and Waste: Are Your Marketing Emails Being Clipped? Websites are displayed in web browsers. Browsers, for the most part, agree on how things should work. There’s a high degree of standardization. Emails are displayed in email clients. They do whatever the hell they want. As email developers we need to contend with... Websites are displayed in web browsers. Browsers, for the most part, agree on how things should work. There’s a high degree of standardization. Emails are displayed in email clients. They do whatever the hell they want. As email developers we need to contend with...

]]> http://www.businesswatchnetwork.com/articles/8597 Fri, 11 Feb 2022 12:17:35 -0500 https://www.businesswatchnetwork.com/articles/8597-cut-and-waste-are-your-marketing-emails-being-clipped What is an NFT? The Complete Guide to Non-Fungible Tokens Non-fungible tokens (NFTs) are a new type of crypto asset taking the blockchain world by storm. It’s hard to go a day without hearing something about NFTs. But what are they, and why are they so popular?... Non-fungible tokens (NFTs) are a new type of crypto asset taking the blockchain world by storm. It’s hard to go a day without hearing something about NFTs. But what are they, and why are they so popular?...

]]> http://www.businesswatchnetwork.com/articles/8573 Fri, 04 Feb 2022 10:22:36 -0500 https://www.businesswatchnetwork.com/articles/8573-what-is-an-nft-the-complete-guide-to-non-fungible-tokens 3 Examples of How Edge Computing Can Give You an Edge Nearly all of us thought the Internet was the most revolutionary breakthrough in the storage and transfer of information in the early nineties. Suddenly, there was a way to share information faster than ever before, and this technology unlocked an unbelievable amount of opportunity for business that could never have existed before. A few decades went by, and... Nearly all of us thought the Internet was the most revolutionary breakthrough in the storage and transfer of information in the early nineties. Suddenly, there was a way to share information faster than ever before, and this technology unlocked an unbelievable amount of opportunity for business that could never have existed before. A few decades went by, and...

]]> http://www.businesswatchnetwork.com/articles/8560 Thu, 03 Feb 2022 15:21:37 -0500 https://www.businesswatchnetwork.com/articles/8560-3-examples-of-how-edge-computing-can-give-you-an-edge Google Docs' Comment Phishing Exploit A wave of phishing attacks has been generated within Google’s cloud-based word processing solution (Google Docs) and its “Comments” feature. Attackers use the commenting feature to send malicious links to anyone’s email inbox. What’s worse, the comment appears to come from anyone hackers want it to be. In other words... A wave of phishing attacks has been generated within Google’s cloud-based word processing solution (Google Docs) and its “Comments” feature. Attackers use the commenting feature to send malicious links to anyone’s email inbox. What’s worse, the comment appears to come from anyone hackers want it to be. In other words...

]]> http://www.businesswatchnetwork.com/articles/8554 Thu, 03 Feb 2022 13:03:54 -0500 https://www.businesswatchnetwork.com/articles/8554-google-docs-comment-phishing-exploit Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In? In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. As it turned out, their AI interview notetaker didn’t address a huge pain point. Muun found a market need but failed to compete with bigger names that provided customers with... In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. As it turned out, their AI interview notetaker didn’t address a huge pain point. Muun found a market need but failed to compete with bigger names that provided customers with...

]]> http://www.businesswatchnetwork.com/articles/8550 Fri, 28 Jan 2022 11:29:13 -0500 https://www.businesswatchnetwork.com/articles/8550-brand-marketing-vs-product-marketing-whats-the-difference-and-which-should-you-invest-in What Could Halt Cryptocurrency Momentum? Millions of investors, speculators, and crypto hobbyists have bought and sold cryptocurrency in the past decade or so, hoping that crypto would be both a powerful investment and a currency of the future. As a result, the cryptocurrency market is booming. Bitcoin, the most recognizable crypto name, has... Millions of investors, speculators, and crypto hobbyists have bought and sold cryptocurrency in the past decade or so, hoping that crypto would be both a powerful investment and a currency of the future. As a result, the cryptocurrency market is booming. Bitcoin, the most recognizable crypto name, has...

]]> http://www.businesswatchnetwork.com/articles/8522 Fri, 21 Jan 2022 10:23:22 -0500 https://www.businesswatchnetwork.com/articles/8522-what-could-halt-cryptocurrency-momentum SSO: What It Is and Why You Need It As your business grows, you will use more and more applications that require staff members to manage different sign-in credentials. As such, the chances of someone forgetting a password or login increases as well. If you’re looking for a viable solution to this issue, single sign-on (SSO) is a worthy consideration. But how does it work?... As your business grows, you will use more and more applications that require staff members to manage different sign-in credentials. As such, the chances of someone forgetting a password or login increases as well. If you’re looking for a viable solution to this issue, single sign-on (SSO) is a worthy consideration. But how does it work?...

]]> http://www.businesswatchnetwork.com/articles/8508 Thu, 20 Jan 2022 14:09:19 -0500 https://www.businesswatchnetwork.com/articles/8508-sso-what-it-is-and-why-you-need-it 5 Lessons On How to Personalize the Customer Experience I love to receive great examples of outstanding customer service. I’m always on the lookout for great stories, whether I personally experience them, or they are sent in by our followers. What I share with you today is a great example of personalized and proactive communication. While I provide the lessons, the example comes from... I love to receive great examples of outstanding customer service. I’m always on the lookout for great stories, whether I personally experience them, or they are sent in by our followers. What I share with you today is a great example of personalized and proactive communication. While I provide the lessons, the example comes from...

]]> http://www.businesswatchnetwork.com/articles/8488 Thu, 13 Jan 2022 20:50:57 -0500 https://www.businesswatchnetwork.com/articles/8488-5-lessons-on-how-to-personalize-the-customer-experience The Generation Gap: Managing and Setting Expectations with Young Employees In growing companies, business owners will often need to hire early-career applicants, usually employees that are fresh out of school with little work experience. While having a young workforce holds many advantages—including... In growing companies, business owners will often need to hire early-career applicants, usually employees that are fresh out of school with little work experience. While having a young workforce holds many advantages—including...

]]> http://www.businesswatchnetwork.com/articles/6375 Fri, 06 Dec 2019 04:00:00 -0500 https://www.businesswatchnetwork.com/articles/6375-the-generation-gap-managing-and-setting-expectations-with-young-employees Generation Gap 7 Sales Pitch Examples Proven to Win Customers Traditionally, a sales pitch is defined as “a talk or a way of talking that is intended to persuade you to buy something.” But here’s the thing. People don’t like to be sold to — our brains are actually wired to resist sales messages. We argue that... Traditionally, a sales pitch is defined as “a talk or a way of talking that is intended to persuade you to buy something.” But here’s the thing. People don’t like to be sold to — our brains are actually wired to resist sales messages. We argue that...

]]> http://www.businesswatchnetwork.com/articles/6345 Thu, 14 Nov 2019 03:00:00 -0500 https://www.businesswatchnetwork.com/articles/6345-sales-pitch-examples-proven-to-win-customers Strategies to Increase Customer Lifetime Value Customer Lifetime Value (CLTV) is the total worth to a business of a customer over the whole period of their relationship. CLTV is an important metric, especially considering it costs less to keep existing customers than it does to acquire new ones. In fact... Customer Lifetime Value (CLTV) is the total worth to a business of a customer over the whole period of their relationship. CLTV is an important metric, especially considering it costs less to keep existing customers than it does to acquire new ones. In fact...

]]> http://www.businesswatchnetwork.com/articles/6292 Thu, 24 Oct 2019 00:00:00 -0400 https://www.businesswatchnetwork.com/articles/6292-strategies-to-increase-customer-lifetime-value How to Know Which Marketing and Sales Strategy is Best Swapnil Agarwal immigrated to the U.S. with his parents when he was 15 years old. As many immigration stories go, his parents seized the chance to provide Agarwal with better opportunities than he might have had back in Agra, India–so they moved their lives to... Swapnil Agarwal immigrated to the U.S. with his parents when he was 15 years old.  As many immigration stories go, his parents seized the chance to provide Agarwal with better opportunities than he might have had back in Agra, India–so they moved their lives to...

]]> http://www.businesswatchnetwork.com/articles/6242 Thu, 03 Oct 2019 01:00:00 -0400 https://www.businesswatchnetwork.com/articles/6242-How-to-Know-Which-Marketing-and-Sales-Strategy-is-Best Sales Market Product Led 6 Ecommerce Digital Marketing Tips for More Online Sales The percentage of total retail sales attributed to ecommerce has been growing with each passing quarter for years. That healthy market is good news, but... The percentage of total retail sales attributed to ecommerce has been growing with each passing quarter for years. That healthy market is good news, but...

]]> http://www.businesswatchnetwork.com/articles/6223 Mon, 23 Sep 2019 02:00:00 -0400 https://www.businesswatchnetwork.com/articles/6223-ecommerce-digital-marketing-tips-for-more-online-sales Ecommerce Quarterly Growth Tips For Effective Email Marketing CTAs Emails live and die by their calls to action (CTAs). A good email marketing call to action is critical to success; it’s the catalyst that spurs sales. CTAs have evolved over the years, and keeping abreast of current trends is a great way to ensure your email marketing is effective. To that end... Emails live and die by their calls to action (CTAs). A good email marketing call to action is critical to success; it’s the catalyst that spurs sales. CTAs have evolved over the years, and keeping abreast of current trends is a great way to ensure your email marketing is effective. To that end...

]]> http://www.businesswatchnetwork.com/articles/6154 Fri, 16 Aug 2019 01:00:00 -0400 https://www.businesswatchnetwork.com/articles/6154-tips-for-effective-email-marketing-ctas Content Marketing Tips: Maximize Content Promotion & Distribution If you’re looking for content marketing tips around distribution and promotion, you’re at the right place. Let’s start by answering an important question: are content distribution and content promotion one in the same?... If you’re looking for content marketing tips around distribution and promotion, you’re at the right place. Let’s start by answering an important question: are content distribution and content promotion one in the same?...

]]> http://www.businesswatchnetwork.com/articles/6015 Fri, 31 May 2019 01:00:00 -0400 https://www.businesswatchnetwork.com/articles/6015-content-marketing-tips-maximize-content-promotion-distribution Content Marketing Tips 5 Tips to Speed up Sales Onboarding without Sacrificing Quality A pipeline full of high-quality leads is great, but you can’t close them without skilled sales reps who know what they’re doing. So, when you do find a skilled rep... A pipeline full of high-quality leads is great, but you can’t close them without skilled sales reps who know what they’re doing. So, when you do find a skilled rep...

]]> http://www.businesswatchnetwork.com/articles/5935 Fri, 03 May 2019 13:14:15 -0400 https://www.businesswatchnetwork.com/articles/5935-tips-to-speed-up-sales-onboarding-without-sacrificing-quality Lead Conversion Tips to Maximize Your Sales Team Performance Generating and increasing leads is only part of the equation when it comes to growing your revenue. To achieve your sales objectives, you have to convert the leads to customers. You can improve lead conversion and grow your business by... Generating and increasing leads is only part of the equation when it comes to growing your revenue. To achieve your sales objectives, you have to convert the leads to customers. You can improve lead conversion and grow your business by...

]]> http://www.businesswatchnetwork.com/articles/5899 Fri, 19 Apr 2019 00:00:00 -0400 https://www.businesswatchnetwork.com/articles/5899-lead-conversion-tips-to-maximize-your-sales-team-performance Lead Conversion Tips Are Reference Checks Scaring You? Reference checking is not standard. Smaller companies typically have neither the manpower nor the funds to do thorough reference checks, which could cost hundreds of dollars. Conversely... Reference checking is not standard. Smaller companies typically have neither the manpower nor the funds to do thorough reference checks, which could cost hundreds of dollars. Conversely...

]]> http://www.businesswatchnetwork.com/articles/5890 Thu, 18 Apr 2019 00:00:00 -0400 https://www.businesswatchnetwork.com/articles/5890-are-reference-checks-scaring-you Reference Checks How to Create a Branding Style Guide for Your Marketing Team No matter what type of business you’re in, there’s always going to be a certain way you run it and present it to the world. Your attitudes, mission, and values are all important elements of any business and it’s essential that you and your team members adopt them to accurately represent your brand. If you’re going to run a business with a solid brand image... No matter what type of business you’re in, there’s always going to be a certain way you run it and present it to the world. Your attitudes, mission, and values are all important elements of any business and it’s essential that you and your team members adopt them to accurately represent your brand.

If you’re going to run a business with a solid brand image...

]]> http://www.businesswatchnetwork.com/articles/5869 Fri, 05 Apr 2019 00:00:00 -0400 https://www.businesswatchnetwork.com/articles/5869-how-to-create-a-branding-style-guide-for-your-marketing-team Color Emotion Guide 11 Quick Google Ads Tips to Increase Sales Today Ready to turn your Google Ads campaigns into real money-earners? Sure you are! The key to increasing sales with Google Ads lies in testing and optimization. But where to start?... Ready to turn your Google Ads campaigns into real money-earners? Sure you are!

The key to increasing sales with Google Ads lies in testing and optimization. But where to start?...

]]> http://www.businesswatchnetwork.com/articles/5772 Thu, 07 Mar 2019 02:00:00 -0500 https://www.businesswatchnetwork.com/articles/5772-quick-google-ads-tips-to-increase-sales-today Best Social Media Marketing Tips to Implement Now Social Media Marketing is not a nice to have any more, it’s an absolute must in any marketing strategy and there is no company in this world that can afford to ignore it. Knowing the best social media marketing tips and best practices that work in this very moment is a must. We all have... Social Media Marketing is not a nice to have any more, it’s an absolute must in any marketing strategy and there is no company in this world that can afford to ignore it. Knowing the best social media marketing tips and best practices that work in this very moment is a must.

We all have...

]]> http://www.businesswatchnetwork.com/articles/5727 Fri, 22 Feb 2019 00:00:00 -0500 https://www.businesswatchnetwork.com/articles/5727-best-social-media-marketing-tips-to-implement-now Best 25 Social Media Marketing Tips To Implement Now 5 Sales Strategies Not Found in How-to Books As a salesperson, you’re trained to ask customers what they want in terms of your product offerings. That’s wise advice but it’s incomplete. If you only ask customers what they want and then give it to them, you’re missing the biggest opportunity that has ever come in front of you – the chance to sell innovation. Technology allows... As a salesperson, you’re trained to ask customers what they want in terms of your product offerings. That’s wise advice but it’s incomplete. If you only ask customers what they want and then give it to them, you’re missing the biggest opportunity that has ever come in front of you – the chance to sell innovation.

Technology allows...

]]> http://www.businesswatchnetwork.com/articles/5666 Fri, 08 Feb 2019 01:00:00 -0500 https://www.businesswatchnetwork.com/articles/5666-sales-strategies-not-found-in-how-to-books Solo Sales 3 Ways to Boost Sales with Social Proof Marketing When we see people we know or admire purchasing products or trying out certain restaurants, something tells us we have to try out these experiences too. Other people have enjoyed it and it worked for them, so why can’t we do that too?... When we see people we know or admire purchasing products or trying out certain restaurants, something tells us we have to try out these experiences too. Other people have enjoyed it and it worked for them, so why can’t we do that too?...

]]> http://www.businesswatchnetwork.com/articles/5670 Fri, 08 Feb 2019 00:00:00 -0500 https://www.businesswatchnetwork.com/articles/5670-ways-to-boost-sales-with-social-proof-marketing Company Logos 12 of Our Most Effective Marketing Tips to Skyrocket Sales According to the State of Inbound 2018 report, selling is the aspect that most companies prioritize. 69% of the respondents identified “converting contacts/leads to customers” as their top marketing goal. According to the State of Inbound 2018 report, selling is the aspect that most companies prioritize. 69% of the respondents identified “converting contacts/leads to customers” as their top marketing goal.

]]> http://www.businesswatchnetwork.com/articles/5623 Fri, 25 Jan 2019 04:00:00 -0500 https://www.businesswatchnetwork.com/articles/5623-of-our-most-effective-marketing-tips-to-skyrocket-sales-read-more-at-httpswwwbusiness2communitycomstrategy12-of-our-most-effective-marketing-tips-to-skyrocket-sales-02159978 Marketing Priorities 5 Retail Marketing Tips to Drive More Calls and Revenue in 2019 All in all, 2018 was a happy holiday for retailers across the US. According to Mastercard SpendingPulse, retail spending from November 1 through December 24 increased 5% from 2017, its best growth in six years. Online shopping in particular increased... All in all, 2018 was a happy holiday for retailers across the US. According to Mastercard SpendingPulse, retail spending from November 1 through December 24 increased 5% from 2017, its best growth in six years. Online shopping in particular increased...

]]> http://www.businesswatchnetwork.com/articles/5624 Fri, 25 Jan 2019 03:00:00 -0500 https://www.businesswatchnetwork.com/articles/5624-retail-marketing-tips-to-drive-more-calls-and-revenue-in-2019 Frustrating Customer Service Instagram Marketing Tips For Business That Get Results Think about the last thing you posted on your company's Instagram account. Did you craft the content thoughtfully? Was it created based on your target audience's interests? If you nodded in response to both of these questions, great! You probably have an Instagram marketing strategy in place to guide your posting efforts. As with any social media channel... http://www.businesswatchnetwork.com/articles/5595 Mon, 03 Dec 2018 10:30:00 -0500 https://www.businesswatchnetwork.com/articles/5595-instagram-marketing-tips-for-business-that-get-results 6 Tips For Building Relationships And Building Sales Directly or indirectly, solid relationships are a driving force in building sales. As consumers, we ask our friends and neighbors for vendors they recommend, with whom they have had a successful relationship. Word-of-mouth advertising is huge. Alternatively... http://www.businesswatchnetwork.com/articles/5478 Mon, 05 Nov 2018 12:00:00 -0500 https://www.businesswatchnetwork.com/articles/5478-tips-for-building-relationships-and-building-sales A Definitive Guide To Writing Damn-Good Product Descriptions There are a lot of factors that go into making sales online (great user experience, fair pricing, enticing images, etc.), but your product description is a major player in this process and shouldn't be ignored or rushed through. Yes, the fine art of seducing your buyers is done not only through... http://www.businesswatchnetwork.com/articles/5362 Mon, 10 Sep 2018 08:49:23 -0400 https://www.businesswatchnetwork.com/articles/5362-a-definitive-guide-to-writing-damn-good-product-descriptions 10 Work Tasks You Should Pay Someone Else to Do There comes a time in your business where you'll feel like you need to clone yourself to get all the tasks checked off your to-do list. I don't know if scientists have figured out the magic formula for cloning someone yet, but... http://www.businesswatchnetwork.com/articles/68 Mon, 20 Aug 2018 00:00:00 -0400 https://www.businesswatchnetwork.com/articles/68-work-tasks-you-should-pay-someone-else-to-do To Do List Fake Charging Stations Can Hack Your Smartphone Nobody wants to run out of battery power while they're out and about. In fact, a recent study found that we check our phones at least 80 times a day. This attitude has become prevalent in today's connected world simply because we use our mobile devices for more than just making calls. In a world where we rely on our phones for virtually everything... http://www.businesswatchnetwork.com/articles/5298 Fri, 17 Aug 2018 08:52:23 -0400 https://www.businesswatchnetwork.com/articles/5298-fake-charging-stations-can-hack-your-smartphone