Ask any businessperson worth their salt to define "success," and one of the most common answers will most certainly be "making money." All enterprises strive to be profitable as part of the fruits of their labor. Money, after all, is what makes the world go round. So, it stands to reason that more money would be a worthy goal. Or is it? Should money be at the heart of our business goals? I sat down with my former client Lynne Twist,...

It all starts with putting yourself in the other guy's shoes. Kenneth Feinberg says the most important thing you can do before stepping into a negotiation is to learn as much about your opponent as possible, so you know what he or she really wants. "What is the other person looking for inï؟½a negotiation? How do you accommodate your adversary? An effective negotiator says to himself, 'If I'm the other side,...