Since 2003 I founded and operated a growing B2B Media company – and 10 years before that , a high-tech B2B marketing firm. Over the subsequent 27 years, I watched the business data life-cycle evolve; first with postal, then email, and now digital. History repeats itself. If you want to improve your digital marketing campaigns today, you need look no further for the answer than yesterday:
One of my personal favorites growing up: King Kong vs Godzilla. Of course, King Kong was from Skull Island by way of New York, and Godzilla was from Odo Island Japan – not quite America vs. China but close enough for a 9-year old.
The dust from the dot-bomb explosion is settling, and I start a small (and I mean small) content-marketing company www.businesswatchnetwork (BWN). I vividly recall the first company server in my basement, connected to a 750MB DSL circuit - adjacent the plywood shelving where my 12-year old son’s baseball and hockey equipment waited patiently for the next game.
I’m about as much a scientist, as I am a science denier. If you don’t know exactly what that means, you’re probably not alone. I do have a Bachelor of Science Degree from Northeastern University – but that’s in Marketing. Perhaps that explains why I’m always creating my own hypothesis to test against real-world outcomes.
Contrary to popular belief, there was an evolution of Steve Jobs Management style during his career. Yes that’s right – even Steve Jobs recognized (albeit not publicly) when his Management style failed, and attempted to make course corrections the next time out.
I've had the pleasure of being on the ground floor of several successful technology startups, including the BusinessWatch Network. Having read Richard Branson's recent post, “What Does It Take to Be the Boss? Managers vs. Leaders” I'd like to suggest that determining whether you’re a "Manager" or a "Leader" is a matter of degrees.
I viewed most of my college business Professors quite skeptically, that is unless they had achieved some measure of success outside of Northeastern University. I was, however, very fortunate to have had several Professors that came to teach because their net-worth allowed them to do anything they wanted, and teaching was their choice.
70 Million Americans (26% of the US population) have some form of digestive illness. Of course, this statistic represents only those that have sought treatment. Given the sensitive nature of the disease and the high-cost of treatment, it’s reasonable to assume that if we added the number of Americans who have not sought treatment – it would be much higher.
Just about every NFL broadcast, and many other professional sports leagues, put Veterans front and center of their respective sport. On any given Sunday you’ll hear from Veterans that more often than not look like they played in the NFL. How are these Vets chosen by the NFL to be on National Television representing Army, Air Force, Marines, Navy (I won’t forget the Coast Guard?)