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Home » Authors » Jason Aten

Jason Aten

Jason Aten writes the Tech Inc. column about the intersection of technology and business.

Articles

ARTICLES

T-Mobile

T-Mobile Suffered a Massive Data Breach. Its Response Is the 1 Thing No Company Should Ever Do

August 26, 2021
Jason Aten

Over the past week, T-Mobile confirmed that it was the subject of a massive data breach that exposed the personal information of at least 50 million people. That information includes first and last names, birth dates, Social Security numbers, and driver's license information. That's pretty much the worst-case scenario, and...


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Elon Musk

Elon Musk Just Revealed a Brutal Truth About Success That Most People Never Understand

July 29, 2021
Jason Aten
Whatever you think of Elon Musk, there's really no question that he qualifies as one of the most successful entrepreneurs of his generation. He is currently worth more than...
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Tim-Cook-5.jpg

Tim Cook Just Explained a Brutal Truth About Failure That Most People Never Acknowledge

June 25, 2021
Jason Aten
Apple is arguably one of the most successful companies in the history of business. At the time I write this, it's the most valuable company on earth, worth more than $2 trillion. Much of that value comes from the fact that it makes one of the most popular devices on earth, the iPhone. I think you can also argue that...
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3-Question-Rule.jpg

Emotionally Intelligent Leaders Make Better Decisions Faster Using the '3 Question Rule'

June 18, 2021
Jason Aten
Making decisions is hard. Sometimes it's hard because you don't have all of the information, or don't know whether you have all the information. Sometimes it's hard because the decision you're making will take you past the "point of no return." You can't go back, so you want to be sure you get it just right. Most of the time, however...
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Oprah-Winfrey-Interview.jpg

Oprah Says That Everyone She Interviews--Including Beyoncé--Asks Her the Same 3-Word Question

June 4, 2021
Jason Aten

Oprah Winfrey has interviewed a lot of people. She's interviewed world leaders, celebrities, billionaires, prisoners, abuse victims, and--more recently--Prince Harry and Meghan Markle. One of the reasons she has become such a cultural icon is...


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Apple Building

In Apple's Battle With Epic, No One Is Talking About the Only Thing that Matters

May 13, 2021
Jason Aten

In a typical courtroom drama--the kind you might with on TV--one side wins, and the other loses. In the real world, however, most disputes between large companies are settled far from a courtroom. In that case, no one really wins, they just come up with an outcome that makes no one happy, but...


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Google Browser

Google's Ad During the Final Four Made People Cry, for a Very Powerful Reason

April 15, 2021
Jason Aten

There's a lot you can say about technology. Most of us have a sort of love/hate relationship with the devices and technology in our lives. Sometimes they do amazing things that make our lives significantly better. For example...


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Google

Google Says It's Committed to Privacy. What It Isn't Saying Should Worry You

March 18, 2021
Jason Aten

Google is really a brilliant company. I don't mean that in the sense that the people who work there are probably exceedingly smart, though every indication is that they are. What I mean, however, is that it's a brilliant idea. Build a utility that billions of people will use every day to...


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Jack Dorsey

Jack Dorsey Just Explained Why Twitter's Ban of Trump Is an Extraordinary Failure of Leadership

January 21, 2021
Jason Aten

Twitter has faced intense scrutiny over its decision to permanently ban President Trump from its platform. Ironically, the criticism comes from both those who think the company went too far, as well as those who believe the company did far too little, for far too long. Since the ban went into place...


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Browser Extensions

11 Best Browser Extensions to Help You Work Less and Be More Productive

December 10, 2020
Jason Aten

More and more of the work that most of us do on a regular basis takes place in a web browser. In fact, many people can spend an entire day on their computer using only one application--Chrome. That's the entire reason Chromebooks exist. There are limits, however...


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View All Articles by Jason Aten

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